Learn Basics Google AdWords

What is Copywriting?

Copywriting is the way to write words in the title of an ad campaign to promote any service or product, it is a skill of very few people in the world that you own, it is the ability to persuade, influence and participate in using written words to persuade someone to take action, once you master it you will never worry about money and sell again Other, you will have the ability to generate income on demand with ease and confidence.

Basics Of Copywriting:

1-Write simple words:

You should use the title of the advertising campaign in simple and understandable words for all levels of reading to increase your chances of targeting a larger audience and better interaction in social media .

Whereas if you use the title with advanced and technical words, you will target a smaller audience, simply because the words are not understood by all audiences, which will reduce the chances of dealing with you.

2-Write sentences that contain an idea:

The mistake that some beginners make is that they exaggerate the description of the service or product, and this is the biggest mistake as they raise doubts and not understand customers more.

You should use short sentences that contain a simple idea and that is understandable to all audiences, this will make your chances of winning more transactions.

3 - Ask a question:

While asking a question smartly and appropriately, you will make the audience know what is behind your question and want to uncover it.

The audience should feel close to them and try to build their trust in you to understand your message.

Example questions:

• Do you want to lose weight in 20 days?
• Do you want to enlarge the hair in the bald areas within 10 days?
• Do you want to lose weight in 5 weeks?

_You also notice in the questions asked that they arouse the reader's curiosity to attract him smartly, and use pronouns as if you are talking to the customer directly to convince him of your service or product.

_Copywriting It has become one of the critical skills that you must learn in our present time and it is the skill of the future so that we see it wherever we go everywhere, according to the differences in technologies, in advertising banners, electronic advertisements, television, websites, the press.

_Despite the scarcity of resources and training courses in this field, anyone can acquire this skill and develop it through practice and continuity in work to understand the basics and development of work productivity.

Tips about Copywriting:

1. Writing fun, clear and easy-to-understand sentences.
2. If you are using voice, your voice should be in an honest, non-disturbing tone.
3. Writing an interesting headline to make the reader understandable to read more.
4. Determine the solution presented to pique the reader's curiosity.
5. Create a strategy suitable for your product digital marketing.

_Whatever your current knowledge, the experiences will gain you a good experience in writing appropriate sentences and descriptions for your customers to serve you, and this will enable you to understand the needs and characteristics of customers for correct and successful decisions in the future.

_This skill is like learning a new language, the more you learn and experiment, the better familiar with the field will be.

_A daily time must be devoted to studying and understanding the content of the work more, this facilitates the assimilation of information to be used in the application.

_Those with experience in the field recommend not taking any step without studying. One of the most important studies that have a great impact on the return of work is studying the target audience to provide them with an appropriate solution.